Subaru

Charlie's Subaru

466 Western Ave
Directions Augusta, ME 04330

  • Sales: (877) 649-9658
  • Service: (207) 213-2704
  • Parts: (207) 213-2705

Celebrating 30 Years As Your Subaru Dealer!
See Us First... See Us Last... But See Us and Save!

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What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

The Subaru Love Promise Community Commitment

We believe in being a positive force in something bigger. And it all starts right here in our community. Not just by our donations, but by our actions.

That's why we stay true to our Love Promise Community Commitment by partnering with a wide variety of community nonprofits and charities.

Every year, we join hands with our owners in the "Share the Love" event, giving back to our community-a community that's given so much to us.

So, every day, we strive to ensure our love is felt not just by our customers, but by all in our community. We do this because we feel it is the right thing to do.

We are proud to participate in the Love Promise Community Commitment. We're grateful, not only to be a part of our community, but to serve and support the causes and passions that are closest to our hearts, right here in our neighborhood.

All of the organizations we support have one thing in common: the unwavering dedication to improve the world and the lives of ­its people.

Subaru Loves Pets

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Subaru Loves the Earth

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Subaru Loves Learning

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Subaru Loves to Help

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Subaru Loves to Care

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Pets

Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated close to $14 million to the ASPCA and helped support nearly 1,000 pet adoption events, resulting in more than 11,500 adoptions to date.

Environment

Loving the environment means more than loving the great outdoors. It means working to preserve it.

Over a decade ago, Subaru became the first U.S. auto manufacturer to become zero-landfill, and now, in collaboration with the National Park Service and the National Parks Conservation Association, Subaru is leveraging that same environmental expertise to help the National Parks reach zero-landfill too.

Education

It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Total donations to teachers: $92,233
Over 200 teachers adopted
More than 15,000 students impacts

Community

In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

Subaru and Meals on Wheels America worked together to make volunteering easier, by launching a tool called the Meals on Wheels Online Volunteer Drive.

Health

We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Subaru has donated more than $4.5 million dollars to
Make A Wish, helping to grant 610 wishes in the U.S.

How is Charlie's Subaru dedicated locally to the Love Promise?

Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.

Kennebec Valley Humane Society, Androscoggin Humane Society, Maine Audubon Society
Cony High School, Winthrop High School, Messalonskee High School, University of Maine, Gardiner High School
United Way, Augusta Rotary , Big Brothers Big Sisters, YMCA, Maine State Golf Association
Maine General Medical Ctr, American Lung Association, Maine Breast Cancer Coalition, American Heart Association, National MS Society

Subaru Love Promise Heart

Love Promise Stories from Charlie's Subaru

Charlie's and the United Way of Kennebec Valley  –  Stephen S

Charlie's and the United Way of Kennebec Valley

Charlie's Family of Dealerships has been involved with the United Way of Kennebec County for over 25 years.This is an organization that is not only near and dear to Charlie himself, but to every one of his employees. Charlie's employees donate money to this great cause through payroll deduction. As a matter of fact over the last 10 years Charlie's has had 100% of it's employees donate to the cause. Charlie and his family have chaired the annual fundraising for this cause in the past because they are so passionate about it. "I told myself 30 years ago when I opened the dealership that if I was successful in business I would give back to those who contributed to that success as much as possible," Charlie has said many times. Charlie's son and daughter have also served on many boards and fundraisers with United Way over the years. Charlie's wife, Nancy, takes a trip annually to purchase literally hundreds of coats, gloves, mittens, and hats and donated them to the United Way so that nobody in the local community needs to be cold. Charlie and his wife received the Norm Temple award for outstanding community service a few years ago. This honor goes to a community person/business who has truly gone above and beyond to help their community members in need.Charlie's is pleased to say that they donated $160,000 to the United Way of Kennebec County last year, and has donated approximately $1,400,000 over the last 10 years to this great cause who helps so many.


Christmas Presents for Needy Families  –  Stephen S

Christmas Presents for Needy Families

Every year around the Holidays the Charlie's Dealership Group does a company wide collection to make sure that needy Military families in the area have presents on Christmas morning. The dealership raises over $7,000 company wide for this great cause...and has done so for the past 5 years. No child should go without presents Christmas morning....


Breast Cancer Awareness Month  –  Steve S

Breast Cancer Awareness Month

For the month of October Charlie's Subaru and the rest of the Charlie's Family of Dealerships donated $50 for every vehicle sold to the Alfond Center for Cancer Care in Augusta, ME. When the campaign was all said and done we were able to give a total of $27,500 to this great cause. This is an organization which Charlie himself holds near and dear to his heart as his wife, Nancy battled breast cancer this year and, looks to have made a full recovery. Charlie, his son Steve, who is the Vice President of the organization, and their daughter Elissa, the dealer principal at Charlie's Honda were so happy to be able to giver this donation to the organization that took such good care of their loving wife and mother.