Charlie's Subaru
is Committed to Our Community
We aren't simply a retailer conducting business in the Augusta, ME; we consider ourselves members of the community, too. As such, we feel compelled to give back to our local community whenever possible, which is why we are actively engaged with many organizations such as Charlie's Subaru is a major contributor to many organizations including the Children's Center of Augusta, United Way, Maine General Hospital, Maine Breast Cancer Coalition, Kennebec Valley Humane Society, the Trek Across Maine to Support the American Lung Association, Good Shepard Food Bank, and hundreds of other organizations, schools, and clubs.
Scroll through to learn more about our recent participation in our community and engagement with the pillars of the Subaru Love Promise.
Subaru Loves to Help
This winter, Charlie's Subaru partnered with Operation Warm to deliver warm coats, shoes, and socks bundles to Bridging The Gap Center in Augusta. These essential items will help children in our community stay warm and dry while continuing to participate in their everyday activities. We all know how brutal a Maine winter can be. No child should have to face these conditions without a warm coat, socks, or shoes. We are proud to partner with Bridging The Gap Center to help give comfort to children in our community.
We have been fortunate to have Central Maine Community College as a Subaru partner for the past several years. Because of our ongoing efforts with the college, Subaru of New England and Subaru of America, we are excited to announce, Charlie's Subaru was able to secure a 2024 Subaru Outback and donate the vehicle to the Automotive technology department at the college in February 2025. The students will have this vehicle in their fleet for many years to come and will be able to implement it into their training curriculum with the hope in developing our future Subaru Technicians.
Annually, Charlie's Subaru hosts a food drive to help fight hunger in our community. Our recent drive in May 2025 successfully collected foods and funds for the Augusta Food Bank! Learn more about our food drive here: https://www.charliessubaru.com/dealership/food-drive.htm
Subaru Loves Learning
Charlie's has been a major supporter of the Children's Center and all it does for children with special needs in Augusta and surrounding areas. Thus, it is no surprise that Charlie's Subaru is partnered with the Children's Center in Augusta for the Subaru Loves Learning initiative. Through our partnership with AdoptAClassroom.org, Subaru and its retailers have supported more than 300,000 students nationwide. We are proud to help students and educators in our community.
The Children's Center in Augusta is currently undergoing renovations to expand their facility to better accommodate more students. Charlie's has contributed over $1,000,000 towards the construction. With the new facility, the Children's Center in Augusta is able to help an additional 100 children get the help and services they need.
Subaru Loves to Care
Charlie's Subaru once again was able to partner up with The Harold Alfond Center For Cancer Care donating blankets and care kits to survivors, fighters and thrivers. Providing comfort and care in a time of need is what we aim for. We look forward to many more years of partnership and helping those in need.
For over 20 years, Charlie's has partnered with the society along with the Alfond Center for Cancer Care in Augusta to try to help those battling cancer. Charlie's Subaru cares about those going through cancer treatment in our community and strives to contribute towards their comfort and hope during the difficult journey.
Subaru Loves the Earth
At Subaru, we believe what we leave behind is a reflection of who we are. That's why for over two decades, Subaru has been committed to leaving a legacy of protecting and conserving the earth for future generations. Along with our retailers across the country, Subaru works to reduce waste, conserve resources, and preserve natural spaces - taking real, meaningful steps to achieve these goals.
To support the places Subaru and our owners love most, Subaru is the largest corporate donor to the National Park Foundation and has donated over $72 million to organizations working to conserve our national parks. In addition to helping the national parks recycle and compost over 22 million pounds of waste so far, we have also helped replant more than 1 million trees.
Now more than ever, Subaru is in constant pursuit of opportunities that will protect our planet for the future. With upcoming initiatives that include expanding our zero-emission and electric vehicle lineup to eight vehicles by around 2029 and exploring innovative new ways to make a difference, we're keeping our eyes on the road ahead to protect the environment for generations to come.
Subaru Loves Pets
Charlie's Subaru is proud to support the Kennebec Valley Humane Society through annual adoption events, fundraisers, and donations to their facility expansion. We are committed to helping pets find their forever home and contributing to their care along that journey. Pets hold a special place in our hearts and in the Charlie's Motor Mall family.
In October 2023, we are raised over 3,116 lbs. of food to help stock the shelves of the new Nancy Shuman Shelter for KVHS!
Subaru Share the Love
In May 2025, proudly presented a $30,000 check to our longtime community partner, Kennebec Valley Humane Society , as part of the Subaru Share the Love® Event!
Over the last 17 years, Subaru of America and participating retailers have donated nearly $320 million to charity through this initiative, supporting both national causes and nearly 2,300 hometown charities.
We're incredibly grateful to be part of a program that makes such a meaningful impact-and even more thankful for our customers who help make it all possible.
Our Commitment to the Love Promise
We are honored to be nationally recognized by Subaru of America, Inc. for our dedication to our customers, our community, and the Subaru Love Promise.
The 2024 Subaru Love Promise Customer and Community Commitment Award recognizes elite Subaru retailer who provide an exceptional customer experience at every interaction with Subaru. These retailers have demonstrated an outstanding commitment to supporting passions and causes in their local communities in important areas such as environment, community, health, education, and pets.
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Charlie's Subaru
466 Western Ave
Augusta, ME 04330
- Sales: (207) 213-2700
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